Privacy Policy
Last updated: October 2025
Welcome to Glypho, operated by WeRlive LTD ("WeRlive," "we," "our," or "us"). Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use the Glypho platform, mobile applications, and related services (collectively, the "Services").
By using our Services, you agree to the collection and use of your information as described in this Policy.
1. Information We Collect
We collect information to provide a personalized and secure experience. The types of information include:
a. Information You Provide
When you create an account, publish content, or interact with the platform, we collect:
- Name, email address, username, and password.
- Profile information (bio, photo, links, social accounts).
- Content you publish (articles, comments, media uploads).
- Communications with us or other users.
b. Automatically Collected Data
When you use Glypho, we automatically collect:
- Device and browser data (IP address, operating system, user agent).
- Log data (pages visited, actions taken, session duration).
- Cookies and tracking technologies (see Section 8 below).
- Location information (approximate, based on IP).
c. AI-Generated and Analytical Data
Glypho's AI systems analyze published materials to provide semantic clustering, content recommendations, and trend analysis. This data may include text embeddings, keyword associations, and aggregated metrics.
2. How We Use Your Information
We use your information to:
- Provide and improve the Services and features.
- Personalize content recommendations, search results, and AI insights.
- Maintain security, detect fraud, and prevent misuse.
- Communicate with you about updates, newsletters, and support requests.
- Comply with legal obligations and enforce our Terms of Service.
- Analyze trends and user behavior to improve user experience and platform quality.
3. Legal Basis for Processing (GDPR)
For users located in the European Union (EU) or European Economic Area (EEA), we process your information based on:
- Contractual necessity: to provide you with our Services.
- Consent: where required for analytics, cookies, or marketing.
- Legitimate interest: to improve functionality and ensure security.
- Legal obligations: to comply with applicable laws.
You can withdraw your consent at any time by contacting us (see Section 13).
4. Sharing and Disclosure
We do not sell personal information. We may share information with:
- Service providers who perform functions on our behalf (e.g., hosting, analytics, payment processing).
- Affiliates and subsidiaries of WeRlive LTD.
- Legal authorities, if required by law or to protect our rights.
- Other users, when you choose to make your profile or content public.
5. Retention of Data
We retain your information for as long as your account is active or as needed to provide Services, comply with obligations, resolve disputes, and enforce agreements. You may request deletion of your data at any time (see Section 9).
6. International Data Transfers
We may process and store data on servers located outside your country of residence, including in the European Union, the United States, and Israel.
We take appropriate safeguards (e.g., Standard Contractual Clauses under GDPR) to protect your data in cross-border transfers.
7. Security
WeRlive uses administrative, technical, and physical safeguards to protect your information from unauthorized access, alteration, disclosure, or destruction.
However, no online system is 100% secure. You are responsible for maintaining the confidentiality of your login credentials.
8. Cookies and Tracking Technologies
Glypho uses cookies, web beacons, and similar technologies to:
- Authenticate users.
- Remember preferences.
- Analyze site traffic and usage.
- Personalize recommendations.
You can control cookies through your browser settings or by using "Do Not Track" options, but disabling cookies may limit functionality.
9. Your Rights
Depending on your jurisdiction, you may have the following rights:
Under GDPR (EU/EEA):
- Access your personal data.
- Correct inaccurate information.
- Request deletion ("Right to be forgotten").
- Object to processing.
- Request data portability.
Under CCPA (California, USA):
- Request disclosure of data collected about you.
- Request deletion of your personal information.
- Opt-out of data sharing ("Do Not Sell My Personal Information").
To exercise these rights, contact us at privacy@werlive.co.il.
10. Children's Privacy
Glypho is not directed to children under the age of 13.
If we learn that a child's personal data has been collected without parental consent, we will delete it promptly.
11. Communications and Email Preferences
By registering on Glypho, you may receive notifications, newsletters, or promotional communications.
You can unsubscribe at any time using the link provided in each email or by contacting us directly.
12. Changes to This Privacy Policy
We may update this Policy from time to time. All updates will be posted on this page with a new "Last Updated" date.
Your continued use of the Services after changes means you accept the updated Policy.
13. Contact Us
For questions, concerns, or data requests, please contact: